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Rolex Datejust 278273

Chocolate, diamond VI and IX dial, any year, full setChange

$19,200Blended across years, last 45 days, limited dataEstimate. Not an offer. November 2026.

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Rolex Datejust 278273, Chocolate, diamond VI and IX dial, any year, full set: $19,200. Unaged Luxury estimate, November 2026. unagedluxury.com/value/278273

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Rolex Datejust 278273, $19,200 estimate, November 2026
<a href="https://unagedluxury.com/value/278273"><img src="https://unagedluxury.com/badge/value/278273.svg" width="360" height="72" alt="Rolex Datejust 278273, $19,200 estimate, November 2026"></a>

Read: The Watch Market in October 2026: Where Prices Stand

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Set

The reference

Maker
Rolex
Collection
Datejust
Case
31 mm, Yellow Rolesor - combination of Oystersteel and yellow gold
US retail
$13,200 to $16,450The maker's US list price on rolex.com, October 2026. Retail, not the market.
Also written
278273G, 278273NG, 278273VI, M278273-0016Dealer and catalogue spellings of this reference. Each opens this page.
The maker's dials (22)
  • Whitem278273-0001, US retail $13,200
  • Whitem278273-0002, US retail $13,900
  • Silver set with diamondsm278273-0003, US retail $14,850
  • Silver set with diamondsm278273-0004, US retail $15,550
  • Champagne-colourm278273-0013, US retail $13,200
  • Champagne-colourm278273-0014, US retail $13,900
  • Olive green set with diamondsm278273-0015, US retail $14,850
  • Olive green set with diamondsm278273-0016, US retail $15,550
  • Dark grey set with diamondsm278273-0017, US retail $14,850
  • Dark grey set with diamondsm278273-0018, US retail $15,550
  • Silver set with diamondsm278273-0019, US retail $15,300
  • Silver set with diamondsm278273-0020, US retail $16,000
  • Dark grey set with diamondsm278273-0021, US retail $15,300
  • Dark grey set with diamondsm278273-0022, US retail $16,000
  • Black mother-of-pearl set with diamondsm278273-0023, US retail $15,750
  • Black mother-of-pearl set with diamondsm278273-0024, US retail $16,450
  • Champagne-colour set with diamondsm278273-0025, US retail $15,300
  • Champagne-colour set with diamondsm278273-0026, US retail $16,000
  • White mother-of-pearl set with diamondsm278273-0027, US retail $15,750
  • White mother-of-pearl set with diamondsm278273-0028, US retail $16,450
  • Olive green set with diamondsm278273-0029, US retail $15,300
  • Olive green set with diamondsm278273-0030, US retail $16,000

Most valued this week

Market Pulse
  1. 01Rolex Datejust 126334126334, Green$19,100
  2. 02Rolex Datejust 278273278273, Green, diamond markers$25,000
  3. 03Rolex Datejust 278274278274, Grey, diamond markers$16,900
  4. 04Rolex Datejust 126234126234, Green$15,500
  5. 05Rolex Datejust 126300126300, Green$12,500

Estimates. Not offers. Retail-equivalent, full set.