Rolex GMT-Master II 126710: Batman, Pepsi or Bruce Wayne?

The steel GMT-Master II carries one reference number, 126710, and a two-colour bezel that the letters after it name: BLNR (blue and black, the Batman), BLRO (blue and red, the Pepsi) and GRNR (grey and black, the Bruce Wayne). The left-handed version with a green and black bezel, the Sprite, is a different watch with its own number, 126720VTNR. Collectors treat them as one family, and so does our value tool: the 126710 page prices every variation on its own.

What each one is worth

Criterion	Full set	Watch only	US list
Pepsi (126710BLRO)	$28,000	$23,500	Not listed when we checked
Bruce Wayne (126710GRNR)	$23,000	No recent market	$11,800 to $12,000
Batman (126710BLNR)	$19,900	$16,500	$11,800 to $12,000
Sprite, left-handed (126720VTNR)	$18,600	No recent market	$12,300 to $12,500

Why the Pepsi leads

When we checked Rolex's US catalogue in October 2026, the steel Pepsi was not listed; the Batman and the Bruce Wayne were, at $11,800 to $12,000 depending on the bracelet. A watch the maker does not list is a watch the secondary market prices on its own terms. The Pepsi is also the oldest colourway in the GMT story, and that name carries weight with buyers far outside the watch world. The Bruce Wayne sits in the middle. It is the newest of the three, and it already trades at about 1.9 times its list price, against 1.7 times for the Batman.

The set

A watch without its card and box reads about $4,500 below the full set on a Pepsi and $3,400 on a Batman, both on limited data. If you are buying, the full set is the configuration to insist on.

Our view

For value, the Batman. It is the same movement and case as the Pepsi for $8,100 less, and Rolex still lists it, so more can be made. For the story, the Pepsi: it is the one people recognise from across a room, and the one Rolex's US catalogue did not list when we checked. The Bruce Wayne is the quiet pick between them. Buy the bezel you will wear; the gap between them is mostly taste.

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Figures are Unaged Luxury estimates as of October 24, 2026: retail-equivalent, full set unless stated, from the recent market. Estimates, not offers. Figures the site marks as limited data rest on few recent records. Reference numbers in the text link to their live value pages, which move with the market.